Life Lessons: Kevin Roberts

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  1. When given a command, take charge and do what’s right. General Norman Schwarzkopf told me that.
  2. Fail fast, learn fast, think fast. Velocity gives great competitive advantage.
  3. Start with the solution and work backward. You cannot incrementalize your way to salvation.

Kevin Roberts, Executive chairman, Saatchi & Saatchi

Credit: Bloomberg BusinessWeek, Photo Credit: Design&Emotion

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